Digital, online or internet marketing…whatever be the moniker we assign to this innovative form of advertising, companies prefer this means of creating a market for their products and services. Digital marketing has caught on in a big way in not just the developed world, but
The most number of print media outlets can be found in the developed world. Printing continues to be an important medium of business advertising. A natural preference for newspapers and magazines stems from the ability of customers and prospects to read ads anytime, anyplace, anywhere.
Digital marketing originated in the 90s. The digital age progressed and advanced with the advent of the information superhighway and Web 1.0. When the internet was first introduced, it was not meant for marketing. It was merely a means of exchanging information through emails. But
The conventional sales team and marketing department structure is being impacted by the advent of new technologies in unique ways, whether it is the size or the roles. Web marketing has created a new world order in the field of marketing. Social expertise, digital marketing,
Digital marketing has changed the way groceries approach customers thanks to new innovations and last mile connectivity. Online grocery services, social media marketing, differentiated shopping experiences and product transparency are the order of the day, when it comes to online transactions in the retail world.