Both customer acquisition and loyalty building have been tough exercises for the present day businesses due to the consumerization wave, that has made the average customer less patient and more demanding. Digital marketing in the past few decades has evolved considerably from basic website development
On February 4 in the year 2004, Mark Zuckerberg launched Thefacebook to enable Harvard students to get to know each other. This social network expanded to include the entire world, even as Napster founder and angel investor Sean Parker changed the name of this company
Developing a clearly defined web marketing strategy is essential. Without a strategy in place, companies cannot use digital media efficiently. If the aim is to succeed, and thrive where others are merely sustaining themselves, a business needs to have a web marketing plan in place.
Nearly 50% of online companies follow zero digital marketing strategies. Why is this so? What prompts an online company to stay behind in the race for technology to spur marketing? Here are the many myths and misconceptions about digital marketing which explain why these companies
Creative and complicated, the business advertising sector has always been a happening one. Whether manufacturing industries or retail or consumer service providers want to reach out to their customer or extoll the virtues of their products, a good Pathwwway business advertising company offers the best